Description

Position: 1

Job Type: Full-Time

Work Model: Hybrid

About TechCare Inc.:

TechCare Inc. is a leading Canadian tech company located in Edmonton, Canada, with a branch office in Dhaka, Bangladesh dedicated to developing cutting-edge software applications and digital platforms for a diverse range of clients. With a proud history of innovation and a team of the brightest minds in the industry, we strive to deliver world-class solutions that push the boundaries of technology.

Position Overview:

We are looking for a highly skilled and motivated Growth Marketing Specialist to join our Dhaka-based team. This role provides a unique opportunity to work closely with our Canada-based team, contributing to our B2B lead generation efforts for the Canadian market. At TechCare, we foster a culture of collaboration, innovation, and excellence, providing a supportive and flexible work environment.

YOUR MISSION...

• Develop and implement a marketing plan tailored to generate leads for the Canada sales team.
• Create, manage, and optimize cold email and LinkedIn outreach campaigns targeting key decision-makers in the B2B sector
• Craft compelling and personalized messaging for cold emails and LinkedIn campaigns to maximize engagement and conversion.
• Schedule and coordinate B2B meetings for the Canadian market through targeted outreach.
• Collaborate with the Canadian team to conduct market research, identify target audiences, and monitor market trends.
• Track, analyze, and report on key campaign metrics, using insights to continuously optimize marketing strategies.
• Utilize CRM tools and marketing software (e.g., Google Analytics, HubSpot, LinkedIn Sales Navigator) to manage leads and streamline outreach.
   

SUPERPOWERS YOU'LL NEED...

• Previous experience in the tech or SaaS industry.
• Proven experience in digital marketing with a focus on B2B cold email and LinkedIn outreach, ideally targeting the Canadian or North American market.
• Strong English communication skills, with an emphasis on content writing and outreach messaging.
• Bachelor’s or Master’s degree in Marketing, Business Administration, Management Information Systems, Computer Science, or a related field.
• Demonstrated experience in setting B2B meetings and generating qualified leads.
• Proficiency in CRM and marketing tools such as Google Analytics, HubSpot, and LinkedIn Sales Navigator.
• Strong analytical and problem-solving skills, with the ability to interpret data to enhance marketing performance.

BENEFITS YOU'LL GET...

• Opportunity to collaborate with the TechCare Canada team
• A stimulating work environment with access to the latest technology setup and tools in our Dhaka office.
• Support for your professional growth with access to premium courses and mentorship.
• Competitive salary package with yearly salary reviews to recognize your efforts.
• 5-day work week (Monday to Friday) for better work-life balance.
• Free lunch and unlimited tea, coffee, and snacks for your comfort.
• Flexible HR policies, including a comprehensive leave policy and 2x Festival bonuses.
• Performance bonuses and earned leave encashment are additional rewards for your dedication.
• Provident fund facility for financial security and stability.
• Paid Maternity & Paternity leave to support our employees during important life moments.
• Engagement activities like birthday celebrations, occasional parties, team outings, and more foster a sense of community.